Tuesday, January 31, 2006

Google won't talk to Congress about China

“Google Inc. has declined to appear before the Congressional Human Rights Caucus on Wednesday to answer questions about its business in China, including the company's recent decision to censor search results that the Beijing government considers subversive.”

“Microsoft Corp. and Cisco Systems, which sell equipment that can be used to block Web sites, have also declined to speak at the briefing. Another invitee, Yahoo Inc., has yet to commit, Keating said.”

A Picture Says 1000 Words About Google's Censorship In China (Search Engine Watch blog)

“Plenty are writing and writing about Google's agreement to censor results for China. But pictures perhaps better illustrate the differences that Google now endorses.

Google Images Censors Too in China from Google Blogoscoped shows you how a search for [tiananmen square] on Google Images China provides happy scenes while over at uncensored Google Images, there are tanks rolling in.”

An Open Letter to Google (Search Engine Guide)

“Miel van Opstal has an excellent Dear Google (Coolz0r - Marketing Thoughts) over at Coolzor today. The letter's pretty lengthy, but does a great job of highlighting the issues at hand over the Google/China censorship issues.

It also includes some interesting notes about changes that Google has made on their site about their stance on censorship and hand manipulation of search results.”


Monday, January 30, 2006

How To Be An Ideal SEO Client
(Search Engine Guide)

“If your company has selected or will select an SEO vendor to optimize your corporate website for natural search.

How can you best work with an SEO to achieve the best outcome for your website?”


Sunday, January 29, 2006

"Cyberspace" Is Dead (Wired)

Well, the word anyway.

Friday, January 27, 2006

Lock down that PC (CMPnetAsia)

New year, new threats and time for another refresher course on safeguarding your PC.

Here are five essential steps:

1. Close The Holes
2. Block Intruders
3. Stop Infections
4. Prevent Subversion
5. Lock It Down


Thursday, January 26, 2006

Google and Yahoo Cheat Sheets
(Web Search, About.com)

"Have you really, really gotten the most you can out of Google and Yahoo lately? What I mean is - have you dug under the surface of these seemingly simplistic search engines and really taken them out for a test drive?

Here's something to help you out - check out the Google Cheat Sheet and the Yahoo Cheat Sheet. Both are in printable format so you can tape them up to the side of your monitor for easy access."

Wednesday, January 25, 2006

Google Grabbed 46 Percent Of Search
(Web Pro News)

“At the top would be Google, which snared 46.3 percent of search queries in November 2005. Almost 2.4 billion searches wound their way through the Google server farms.

Yahoo held its place at second on this list, with a 23.4 percent share and 1.194 billion queries received, parsed, and tossed back to the user.”


Tuesday, January 24, 2006

The 100 Best Products of 2005 (PC World)

When you're buying hardware, software, and services, you want the top combination of power, features, reliability, and value.

That's what you'll find in these World Class Award winners--starting with the Product of the Year.


Monday, January 23, 2006

Bush Administration Demands Search Data; Google Says No; AOL, MSN & Yahoo Said Yes (Search Engine Watch blog)

“Via John Battelle and Google Morning Silicon Valley, the San Jose Mercury News article "Feds want Google search records" covers the Bush administration demanding last year that Google and other search engines turn over aggregate search information to help revive a child protection law. Google has refused to comply with the subpoena. A motion has been filed this week by US Department Of Justice to force Google to hand over the data.

In particular, the Bush administration wanted one million random web addresses and records of all Google searches for a one week period. The government apparently wants to estimate how much pornography shows up in the searches that children do.

Here's a thought. If you want to measure how much porn is showing up in searches, try searching for it yourself rather than issuing privacy alarm sounding subpoenas. It would certainly be more accurate.”

Sunday, January 22, 2006

Busting spyware: 5 top tips (CMPnetAsia)

Troubled by adware, spyware and malware? Here's how to get rid of them.

Busting spyware: More tips (CMPnetAsia)

Saturday, January 21, 2006

SEO Tips In a Sea of Change (The SEO Blog, StepForth)

“There are six or seven advanced public search engines out there but the vast majority of SEO attention is naturally given to Google.

Many of the tips offered in this piece, while useful at the other search engines, are written with Google in mind.”

Friday, January 20, 2006

SEO is Dead (Search Engine Guide)

“Many have been claiming the death of SEO for years, something that I have never bought into and time has proven that belief correct. I do, however, believe SEO-only providers will be dead within the next four years… if not substantially sooner.”

Thursday, January 19, 2006

I want to - a page of utilities that help you do stuff
(Phil Bradley)

”Yet another helpful resource from Phil Bradley matches up the thing you want to
do on the web with Web 2.0 applications that allow you to do it.”

Wednesday, January 18, 2006

Study suggests search engine advertisers waste time, money (Biz Journals)

“Many online advertisers are overpaying to have links to their business on search engines like Google and Yahoo, according to a study released Tuesday.

Researchers at Stanford Graduate School of Business say the auction system used for placement of the ads result in some users overpaying and others wasting time trying to figure out how to beat the system.”

Tuesday, January 17, 2006

Yahoo! shortlists top sites of 2005

Yahoo! Search has announced the shortlist of websites for its forth annual Finds of the Year awards scheme which aims to recognise the most innovative sites of 2005.

Sunday, January 15, 2006

Dodgy anti-spyware firms to cough up $2m
(Channel Register)

Two dodgy anti-spyware operators have agreed to cough up $2m to settle charges brought by the US Federal Trade Commission (FTC).

“The US consumer watchdog alleged that Spyware Assassin and TrustSoft used email and pop-up ads to drive net users to their websites for a "free spyware scan".

The "scans" revealed that spyware was present on computers even when they were clean and went on to flog anti-spyware software to concerned punters for up to $39.95 a throw.”


Saturday, January 14, 2006

Zero Cash, A Little Talent and 30 Days
(Search Engine Guide)

”I plan to outline all of the steps that I take over this 30 day period so that readers can find out what worked, what didn't, and maybe get some ideas to try with their own sites.

The point I need to make again is the lack of money involved here.

There's a big difference between what someone can do with cash to pay for hosting, for marketing, for web analysis and so on.

I'll be working without many of those advantages, using only what I can get for free.”

Wednesday, January 11, 2006

Web Directories for SEO (Article Alley)

“If you are looking for ways to promote your website, than web directories should definitely be considered a big part of your promotional plan. Web directories provide web visitors with a one- stop destination on the web to find the information they are looking for.

Further, in using web directories, you can increase the visibility of your website and derive myriad benefits offered by web directories.

Let’s take a look at the benefits that webmasters derive from web directories:…”

Tuesday, January 10, 2006

About Web Search 2005 - Year In Review
A Recap of 2005 at Web Search

“The year 2005 here at About Web Search was a good one - here's the recap month by month:…”

Sunday, January 08, 2006

The Future of SEO (ClickZ)

Q: “What do you see in the future of the SEO marketing?”
A: Jill [Whalen] answers…

Saturday, January 07, 2006

The Browser Wars of 2005 (ClickZ)

“IE ended 2005 with an 85.05 percent market share, down from 90.31 percent in 2004.

Mozilla's Firefox gained market share in the first quarter; showed signs of slowing adoption during the second quarter, and picked up the pace to finish 2005 with a 9.57 percent market share.

That's up from the 4.64 percent footprint it held at the close of 2004.”


Wednesday, January 04, 2006

2005 - one year of search engine optimization
(Axandra Newsletter)

Every week, we publish a new article about search engine optimization (SEO). The first issue of this newsletter was published on 30 April 2002. That means that there are now 191 issues in our online archive. Our newsletter archive is full of tips and tricks that help you to get better search engine rankings.

Tuesday, January 03, 2006

The Online Battle of the Sexes (ClickZ)

As the gender gap narrows on the Internet, demographic differences hold more sway. The Pew Internet & American Life Project's report, "How Women and Men Use the Internet," finds online behavior differences between the two genders.

Sunday, January 01, 2006

Where Are We Going? Well, Where Have We Been?

“Column after column, pundit after pundit, all are in a rush to make their predictions for 2006. Let's buck that trend for a moment and take stock. What were the driving factors in interactive marketing and advertising this year? There are still a few hours left to take stock before the annual odometer turns over.

Here are what I see as the key trends of almost-over 2005.”