Sunday, October 09, 2005

Protecting Your Profits on Pay-Per-Click Engines:
The 3 Common Mistakes Marketers Make
(business know-how)

“The plan in your head seems so simple: bid on keywords on pay-per-click (PPC) engines then watch your business skyrocket. Some marketers do achieve instant success. However, many are losing money because they’ve got gaping holes in their PPC strategy. Don’t overlook the basics.”